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From the #1 bestselling author of The Bomber Mafia, the landmark book that has revolutionized the way we understand leadership and decision making. In his breakthrough bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant--in the blink of an eye--that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work--in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others? In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink": the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing"--filtering the very few factors that matter from an overwhelming number of variables.

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  • We started tracking this book on September 23, 2010.
  • This book was $9.99 when we started tracking it.
  • The price of this book has changed 39 times in the past 5,162 days.
  • The current price of this book is $11.99 last checked 13 hours ago.
  • This lowest price this book has been offered at in the past year is $2.99.
  • The lowest price to date was $2.80 last reached on January 23, 2015.
  • This book has been $2.80 one time since we started tracking it.
  • The highest price to date was $12.99 last reached on October 5, 2016.
  • This book has been $12.99 one time since we started tracking it.

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  • Text-to-Speech: Disabled
  • Lending: Disabled
  • Print Length: 296 Pages
  • File Size: 815 KB

We last verified the price of this book about 13 hours ago. At that time, the price was $11.99. This price is subject to change. The price displayed on the Amazon.com website at the time of purchase is the price you will pay for this book. Please confirm the price before making any purchases.