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La creatividad tiene más que ver con esfuerzo que con magia. Kevin Ashton se propone acabar con el mito de que la creatividad es exclusiva de unos cuantos iluminados. De acuerdo con ese mito, las ideas revolucionarias, las manifestaciones más exquisitas del arte y los inventos más importantes surgidos en distintas etapas de la humanidad, se han conseguido en contextos de revelación divina o gracias a un don innato que distingue a los genios de los individuos comunes y corrientes. En contra de esas ideas, el autor afirma que la gente creativa pasa la mayor parte de su tiempo trabajando, sobreponiéndose a sus dudas y fallos, al ridículo y al rechazo, hasta que su esfuerzo se ve recompensado con una idea o un producto útil e innovador.

Cómo volar un caballo reúne historias de diferentes personajes de la ciencia, la historia y la filosofía, entre otros ámbitos, que han destacado por sus trascendentes contribuciones. A pesar de provenir de contextos y tiempos distintos, al verlas en conjunto, esas historias revelan un patrón sobre los procesos de creatividad que es al mismo tiempo inspirador y desafiante.

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Price Summary

  • We started tracking this book on December 15, 2020.
  • This book was $9.99 when we started tracking it.
  • The price of this book has changed 11 times in the past 1,288 days.
  • The current price of this book is $11.99 last checked 3 months ago.
  • This book is at its lowest price in the past six months.
  • This lowest price this book has been offered at in the past year is $10.99.
  • The lowest price to date was $9.99 last reached on December 15, 2020.
  • This book has been $9.99 one time since we started tracking it.
  • The highest price to date was $12.99 last reached on January 12, 2024.
  • This book has been $12.99 one time since we started tracking it.

Additional Info

  • Publication Date: October 1, 2016
  • Text-to-Speech: Enabled
  • Lending: Disabled
  • Print Length: 362 Pages
  • File Size: 1,685 KB

We last verified the price of this book about 3 months ago. At that time, the price was $11.99. This price is subject to change. The price displayed on the Amazon.com website at the time of purchase is the price you will pay for this book. Please confirm the price before making any purchases.