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Web site design and development continues to become more sophisticated. An important part of this maturity originates with well-laid-out and well-written content. Ginny Redish is a world-renowned expert on information design and how to produce clear writing in plain language for the web. All of the invaluable information that she shared in the first edition is included with numerous new examples. New information on content strategy for web sites, search engine optimization (SEO), and social media make this once again the only book you need to own to optimize your writing for the web.

• New material on content strategy, search engine optimization, and social media

• Lots of new and updated examples

• More emphasis on new hardware like tablets, iPads, and iPhones

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Price Summary

  • We started tracking this book on January 19, 2015.
  • This book was $16.38 when we started tracking it.
  • The price of this book has changed 324 times in the past 3,469 days.
  • The current price of this book is $37.49 last checked one day ago.
  • This lowest price this book has been offered at in the past six months is $29.97.
  • This lowest price this book has been offered at in the past year is $19.42.
  • The lowest price to date was $16.38 last reached on January 19, 2015.
  • This book has been $16.38 one time since we started tracking it.
  • The highest price to date was $40.18 last reached on July 15, 2019.
  • This book has been $40.18 one time since we started tracking it.

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  • Lending: Disabled
  • File Size: 10,270 KB

We last verified the price of this book about one day ago. At that time, the price was $37.49. This price is subject to change. The price displayed on the Amazon.com website at the time of purchase is the price you will pay for this book. Please confirm the price before making any purchases.