Eyes Wide Open: How to Make Smart Decisions in a Confusing World is Noreena Hertz's practical, cutting-edge guide to help you cut through the data deluge and make smarter and better choices, based on her highly popular TED talk.

In this eye-opening handbook, the internationally noted speaker, economics expert, and bestselling author of IOU: The Debt Threat and Silent Takeover reveals the extent to which the biggest decisions in our lives are often made on the basis of flawed information, weak assumptions, corrupted data, insufficient scrutiny of others, and a lack of self-knowledge.

To avert such disasters, Hertz persuasively argues, we need to become empowered decision-makers, capable of making high-stakes choices and holding accountable those who advise us.

In Eyes Wide Open, she weaves together scientific research with real-world examples from Hollywood to Harry Potter, NASA to World War Two spies, to construct a path to more astute and empowered decision-making in ten clear steps. With a razor-sharp intellect and an instinct for popular storytelling, she offers counter-intuitive, actionable guidance for making better choices -- whether you are a business-person, a professional, a patient, or a parent.

• We started tracking this book on September 18, 2013.
• This book was $12.74 when we started tracking it.
• The price of this book has changed 112 times in the past 4,422 days.
• The current price of this book is $1.99 last checked 7 hours ago.
• This lowest price this book has been offered at in the past year is $0.99.
• The lowest price to date was $0.99 last reached on August 10, 2025.
• This book has been $0.99 3 times since we started tracking it.
• The highest price to date was $15.99 last reached on July 18, 2014.
• This book has been $15.99 one time since we started tracking it.

• Business & MoneyManagement & LeadershipManagementCommunication in Management
• Business & MoneyOrganizational BehaviorOrganizational Learning
• Business & MoneyManagement & LeadershipManagementManagement Skills

• Publication Date: September 24, 2013
• Text-to-Speech: Disabled
• Lending: Disabled
• Print Length: 353 Pages
• File Size: 671 KB