This milestone in the self-help movement reveals the secrets to making your products and services irresistible to customers and clients. Robert Collier explains how to appeal to the basic elements of human nature -- including love, pride, duty, and self-indulgence -- to reach and motivate any audience. Learn how to:
? Control the genie of your mind, the subconscious
? Recognize your ambitions and harness your desires
? Visualize your goals
? Develop faith in yourself
? Cultivate your creative imagination
? Strengthen your willpower
? Overcome daily challenges
Real-life success stories illustrate the power of these strategies and their essential advice for sales, advertising, and copywriting professionals.

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• Religion & Spirituality

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• Print Length: 274 Pages
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