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Marissa Mayer and the Fight to Save Yahoo!

by (Twelve)

(683 reviews)

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"A corporate thriller that does a superb job of bringing to life the dramatic story of Yahoo." -- Financial Times

When Yahoo hired star Google executive Marissa Mayer to be its CEO in 2012 employees rejoiced. But one year later, Mayer sat in front of those same employees in a huge cafeteria on Yahoo's campus and took the beating of her life. Her hair wet and her tone defensive, Mayer read and answered a series of employee-posed questions challenging the basic elements of her plan. There was anger in the room and, behind it, a question: Was Mayer actually going to be able to do this thing?

Marissa Mayer and the Fight to Save Yahoo! is the inside story of how Yahoo got into such awful shape in the first place, Mayer's controversial rise at Google, and her desperate fight to save an Internet icon.

In August 2011 hedge fund billionaire Daniel Loeb took a long look at Yahoo and decided to go to war with its management and board of directors. Loeb then bought a 5% stake and began a shareholder activist campaign that would cost the jobs of three CEOs before he finally settled on Google's golden girl Mayer to unlock the value lurking in the company. As Mayer began to remake Yahoo from a content company to a tech company, an internal civil war erupted.

In author Nicholas Carlson's capable hands, this riveting book captures Mayer's rise and Yahoo's missteps as a dramatic illustration of what it takes to grab the brass ring in Silicon Valley. And it reveals whether it is possible for a big lumbering tech company to stay relevant in today's rapidly changing business landscape.

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Price Summary

  • We started tracking this book on December 28, 2014.
  • This book was $12.74 when we started tracking it.
  • The price of this book has changed 70 times in the past 3,930 days.
  • The current price of this book is $9.99 last checked one day ago.
  • This lowest price this book has been offered at in the past year is $0.50.
  • The lowest price to date was $0.50 last reached on August 29, 2025.
  • This book has been $0.50 one time since we started tracking it.
  • The highest price to date was $14.99 last reached on September 7, 2015.
  • This book has been $14.99 one time since we started tracking it.

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Additional Info

  • Publication Date: May 1, 2025
  • Text-to-Speech: Disabled
  • Lending: Disabled
  • Print Length: 340 Pages
  • File Size: 34 KB

We last verified the price of this book about one day ago. At that time, the price was $9.99. This price is subject to change. The price displayed on the Amazon.com website at the time of purchase is the price you will pay for this book. Please confirm the price before making any purchases.