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Armed with a few simple rules, you can tackle even the most complex of problems.

Complexity surrounds us. We have too much e-mail, juggle multiple remotes, and hack through thickets of regulations from phone contracts to health plans. But complexity isn't destiny. Sull and Eisenhardt argue there's a better way. By developing a few simple yet effective rules, people can best even the most complex problems.

In Simple Rules, Sull and Eisenhardt masterfully challenge how we think about complexity and offer a new lens on how to cope. They take us on a surprising tour of what simple rules are, where they come from, and why they work. The authors illustrate the six kinds of rules that really matter -- for helping artists find creativity and the Federal Reserve set interest rates, for keeping birds on track and Zipcar members organized, and for how insomniacs can sleep and mountain climbers stay safe.

Drawing on rigorous research and riveting stories, the authors ingeniously find insights in unexpected places, from the way Tina Fey codified her experience at Saturday Night Live into rules for producing 30 Rock (rule five: never tell a crazy person he's crazy), to burglars' rules for robbery ("avoid houses with a car parked outside"), to Japanese engineers mimicking the rules of slime molds to optimize Tokyo's rail system. The authors offer fresh information and practical tips on fixing old rules and learning new ones.

Whether you're struggling with information overload, pursuing opportunities with limited resources, or just trying to change your bad habits, Simple Rules provides powerful insight into how and why simplicity tames complexity.

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Price Summary

  • We started tracking this book on April 8, 2015.
  • This book was $12.99 when we started tracking it.
  • The price of this book has changed 29 times in the past 3,709 days.
  • The current price of this book is $1.99 last checked 4 hours ago.
  • The lowest price to date was $1.99 last reached on May 31, 2025.
  • This book has been $1.99 4 times since we started tracking it.
  • The highest price to date was $14.99 last reached on April 7, 2025.
  • This book has been $14.99 3 times since we started tracking it.
  • This book is currently at its lowest price since we started tracking it.

Additional Info

  • Text-to-Speech: Disabled
  • Lending: Disabled
  • Print Length: 289 Pages
  • File Size: 20 KB

We last verified the price of this book about 4 hours ago. At that time, the price was $1.99. This price is subject to change. The price displayed on the Amazon.com website at the time of purchase is the price you will pay for this book. Please confirm the price before making any purchases.