How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You'll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization.

Great customer experience needs a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used. You'll be able to focus on your customers and iteratively improve their experience.

Move from theory to practice and build sustainable business success.

• We started tracking this book on June 16, 2018.
• This book was $22.99 when we started tracking it.
• The price of this book has changed 31 times in the past 2,811 days.
• The current price of this book is $30.31 last checked 3 hours ago.
• This book is at its lowest price in the past year.
• The lowest price to date was $17.83 last reached on August 11, 2019.
• This book has been $17.83 one time since we started tracking it.
• The highest price to date was $42.99 last reached on February 19, 2026.
• This book has been $42.99 one time since we started tracking it.

• Business & MoneyManagement & LeadershipManagementCommunication in Management
• FranceWeb Design
• Business & MoneyMarketing & SalesConsumer Behavior
• Business & MoneyManagement & LeadershipSystems & Planning

• Publication Date: January 2, 2018
• Text-to-Speech: Disabled
• Lending: Disabled
• Print Length: 1,074 Pages
• File Size: 511 KB