How do winning streaks work? "Consistently entertaining, The Hot Hand asks a big question: how do we determine when one success will likely follow another?" -- Charles Duhigg, Pulitzer Prize winner and New York Times-bestselling author of Supercommunicators

For decades, statisticians, social scientists, psychologists, and economists (among them Nobel Prize winners) have spent massive amounts of time thinking about whether streaks actually exist. After all, many of our everyday decisions are quietly rooted in this one question: If something happened before, will it happen again? Is there such a thing as being in the zone? Can someone have a "hot hand"? Is it simply a case of seeing patterns in randomness? Or, if streaks are possible, where can they be found?

In The Hot Hand, Wall Street Journal reporter Ben Cohen offers an unfailingly entertaining and provocative investigation into these questions. He tells how a $35,000 fine and a wild night in New York revived a debate about the existence of streaks that was generations in the making. We learn how the ability to recognize and then bet against streaks turned a business school dropout named David Booth into a billionaire, and how the subconscious nature of streak-related bias can make the difference between life and death for asylum seekers. We see how previously unrecognized streaks hidden amid archival data helped solve the haunting disappearance of WWII hero Raoul Wallenberg. Cohen also exposes how streak-related incentives can be manipulated, from the five-syllable word that helped break arcade profit records to an arc of black paint that allowed Stephen Curry to transform from future junior high coach into the greatest three-point shooter in NBA history.

Crucially, Cohen also explores why false recognition of nonexistent streaks can have cataclysmic results -- particularly if you are a sugar beet farmer or the sort of gambler who likes to switch to black on the ninth spin of the roulette wheel.

"Fascinating looks at coin tosses, investments, farm yields, and other real-world instances of how probability plays out... Sports fans and science geeks alike will enjoy." -- Kirkus Reviews (starred review)

"A feast for anyone interested in the secrets of excellence." -- Andre Agassi

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