National Bestseller

For readers of Outliers, Atomic Habits, and Deep Work, comes a game-changing approach to unlocking your greatness, using a secret strategy that's vaulted business titans and creative geniuses to the top of their profession.

We've long been taught there are two ways to succeed -- either talent or practice. In Decoding Greatness, award-winning social psychologist Ron Friedman illuminates a powerful third path -- one that has launched icons in a wide range of fields, from artists, writers, and chefs, to athletes, inventors, and entrepreneurs: reverse engineering.

To reverse engineer is to look beyond what is evident on the surface and find a hidden structure. It's the ability to taste an intoxicating dish and deduce its recipe, to listen to a beautiful song and discern its chord progression, to watch your favorite film and grasp its narrative arc.

"Clear, concise, and backed by science" (Daniel Pink, author of When), Decoding Greatness marries "alluring stories and illuminating studies" (Adam Grant, author of Think Again) of top performers -- from Agatha Christie to Andy Warhol, Barack Obama, to Serena Williams -- with groundbreaking research on pattern recognition and skill acquisition. You'll learn how to take apart acheivements you admire, pinpoint precisely what makes them work, and apply that knowledge to develop novel ideas and products that are uniquely your own.

Bursting with unforgettable stories and actionable strategies, Decoding Greatness is an indispensable guide to learning from the best, upgrading your skills, and sparking breakthrough ideas.

• We started tracking this book on January 21, 2021.
• This book was $14.99 when we started tracking it.
• The price of this book has changed 25 times in the past 1,894 days.
• The current price of this book is $2.99 last checked 11 hours ago.
• The lowest price to date was $2.99 last reached on March 30, 2026.
• This book has been $2.99 9 times since we started tracking it.
• The highest price to date was $14.99 last reached on January 21, 2021.
• This book has been $14.99 one time since we started tracking it.
• This book is currently at its lowest price since we started tracking it.

• Business & MoneyBusiness LifePersonal Success

• Text-to-Speech: Disabled
• Lending: Disabled
• Print Length: 283 Pages
• File Size: 29 KB