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Like, Comment, Subscribe: Inside YouTube's Chaotic Rise to World Domination

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The gripping inside story of YouTube, the company that upended media, culture, industry, and democracy -- by a leading tech journalist

Across the world, people watch more than a billion hours of video on YouTube every day. Every minute, more than five hundred additional hours of footage are uploaded to the site, a technical feat unmatched in the history of computing. YouTube invented the attention economy we all live in today, forever changing how people are entertained, informed, and paid online. Everyone knows YouTube. And yet virtually no one knows how it works.

Like, Comment, Subscribe is the first book to reveal the riveting, behind-the-scenes account of YouTube's technology and business, detailing how it helped Google, its parent company, achieve unimaginable power, a narrative told through the people who run YouTube and the famous stars born on its stage. It's the story of a revolution in media and an industry run amok, how a devotion to a simple idea -- let everyone broadcast online and make money doing so -- unleashed an outrage and addiction machine that spun out of the company's control and forever changed the world.

Mark Bergen, a top technology reporter at Bloomberg, might know Google better than any other reporter in Silicon Valley, having broken numerous stories about its successes and scandals. As compelling as the very platform it investigates, Like, Comment, Subscribe is a thrilling, character-driven story of technological and creative ingenuity and the hubris that undermined it.

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  • We started tracking this book on April 12, 2022.
  • This book was $15.99 when we started tracking it.
  • The price of this book has changed 44 times in the past 1,201 days.
  • The current price of this book is $4.99 last checked 15 hours ago.
  • The lowest price to date was $4.99 last reached on June 29, 2025.
  • This book has been $4.99 3 times since we started tracking it.
  • The highest price to date was $15.99 last reached on April 12, 2022.
  • This book has been $15.99 one time since we started tracking it.
  • This book is currently at its lowest price since we started tracking it.

Additional Info

  • Text-to-Speech: Disabled
  • Lending: Disabled
  • Print Length: 464 Pages
  • File Size: 24 KB

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