Description
Updated 2026 Edition -- now includes practical AI workflows to write faster and sell smarter.
If writing copy makes you overthink, freeze, or sound "salesy," this book is your friendly reset.
Copywriting isn't about being clever. It's about being clear, helpful, and confident -- so the right customer understands your value and takes action.
Inside you'll learn how to:
? Write copy that converts without hype or pressure
? Turn features into benefits people actually care about
? Create headlines that earn attention (without clickbait)
? Write product descriptions that make buyers feel confident enough to click "Add to Cart"
? Build simple email sequences that get opened, read, and clicked
? Use storytelling ethically (without being dramatic or fake)
? Create landing pages that guide decisions -- step by step
NEW in the 2026 update: AI for real-world success (done the right way)
You'll learn how to use AI as an assistant -- not a replacement -- to brainstorm faster, generate variations, tighten your writing, and keep a human voice.
Includes prompt templates, editing checklists, and a "human tone" filter so your copy stays warm, professional, and believable.
This book is for you if you're:
? A beginner who wants a simple system (not jargon)
? A small business owner, Etsy seller, creator, or service provider who needs copy that sells
? Tired of rewriting the same paragraph 20 times and still feeling unsure
What you'll get:
? A clear, beginner-friendly framework you can reuse for any offer
? Templates for headlines, product pages, emails, social posts, and landing pages
? Exercises in every chapter so you build skill, not just knowledge
If you want copy from a helpful person and get results, start here.
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