How to Market 50+ Fitness, Boost Revenue, and Build Lasting Impact in Just Months
It's time to stop grinding and start growing -- by tapping into the booming over-50 market that most fitness pros completely overlook.

In Selling Longevity, business coach and marketing strategist Jay Croft shows you how to stop spinning your wheels with inconsistent, price-shopping clients and start attracting older adults who stay longer, pay more, refer often, and value what you offer.

You'll learn how to:

• Speak the language of longevity, independence, and strength (not outdated "senior" stereotypes)

• Create programs and offers that solve real problems for adults 50 and older

• Market with authority using the right channels, stories, and messaging

• Build a business that's stable, scalable, and built to last

Whether you're a gym owner, trainer, or health professional, this book gives you a blueprint for turning an underserved population into your most powerful business advantage -- without alienating younger clients or sacrificing your brand.

Longevity isn't a niche -- it's the future of fitness.

If you're ready to increase your income, make a bigger impact, and finally build a business that works for you (and your clients), this book is your next step.

• We started tracking this book on July 31, 2025.
• The current price of this book is $0.99 last checked one day ago.
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• Business & MoneyBusiness Development & EntrepreneurshipEntrepreneurshipManagement
• Self-HelpAging

• Publication Date: July 11, 2025
• Text-to-Speech: Disabled
• Lending: Disabled
• Print Length: 155 Pages
• File Size: 11 KB