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After The Tour...
Is your senior living community struggling to turn interest into signed contracts? After the Tour by Kiera DesChamps delivers precisely the guidance your sales force and leadership need to bridge that gap and drive occupancy.
Why Your Team Needs This Book
Most prospective residents and families don't say "no" because your community isn't a fit. They leave undecided because no one truly helps them envision the path forward. Kiera DesChamps understands this, and in After the Tour she shows your team how to:
• Build genuine emotional trust with every family, including skeptical adult children.
• Deliver real logistical support, not just information, at each decision point.
• Guide prospects confidently with clear, actionable next steps to reduce friction and prevent lost sales.
The LEADer Model: Your Competitive Edge
DesChamps' signature LEADer Model equips your team with proven strategies to:
• Increase conversions by addressing both the heart and the head in the decision-making process.
• Shorten the sales cycle and expedite move-ins with a path that feels supportive, not salesy.
• Earn loyal advocates -- even from those who may not move in today but will recommend your community tomorrow.
For Teams Who Want to Be the Best
Whether your community offers rental or purchase options, After the Tour is your toolkit for staying ahead in a competitive market. Give your team the confidence and skills to not just meet but exceed prospects' and families' expectations.
Equip your sales force and leadership with After the Tour and discover why it stands among the best books on aging well, senior moves, and retirement planning. This is the roadmap your organization needs for authentic engagement and sustained occupancy growth.
About the Author
Kiera DesChamps is a nationally recognized sales and logistics expert, speaker, and founder of KD Consulting Group. Blending professional counseling with over a decade in active adult and senior living, she champions a human-centered approach to sales, occupancy growth, and leadership.
What Readers Are Saying
"Kiera's superpower is connecting dots... whether that's putting people, resources or plans together, she gets the job done exceptionally well. This book is a peek under the cape of this sales and marketing superhero, giving those working with seniors who are facing a life transition, a prime example of how to ease the decision-making process and demonstrate true, person-centered care."
David Coster
Vice President Development
Retired Living Associates
"Kiera Deschamps knows exactly what it takes to help people make the right decisions. Her extensive experience in senior living, marketing, and intuitive ability to connect make this book a terrific addition to every library. Her insights and love for this field are as clearly communicated as is her signature roadmap for sales success."
Maribeth Jenkins
CEO
Sabal Strategy
"Kiera DesChamps presents an honest and practical guide in the senior living sales landscape. Through After the Tour, she reveals her deep understanding of the emotional and logistical hurdles prospects face, offering a roadmap built with her signature LEADer Model. Her approach emphasizes building trust, providing logistical support, and clarifying next steps to genuinely help families navigate the move-in process. DesChamps is an expert dedicated to reducing friction for seniors making a 'life-changing' decision and improving conversions by fostering long-term relationships."
Mary Jane Fitts
Senior Living Executive
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