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The Evolutionary Bases of Consumption (Marketing and Consumer Psychology Series)

by (Psychology Press)

(27 reviews)

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The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our behaviors, cognitions, emotions, and perceptions. Thi

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Additional Info

  • Publication Date: February 5, 2007
  • Text-to-Speech: Disabled
  • Lending: Disabled
  • Print Length: 570 Pages
  • File Size: 11 KB

We last verified the price of this book about 8 hours ago. At that time, the price was $38.42. This price is subject to change. The price displayed on the Amazon.com website at the time of purchase is the price you will pay for this book. Please confirm the price before making any purchases.