Description
? Ready to stop chasing AI tactics and start building a growth system? Most AI marketing advice offers a temporary sugar rush of prompts and tools. This book is different. "AI Marketing Advantage" by Sarah T. Rowan is a field guide for leaders who own results, giving you the strategic framework to build a durable, competitive edge.
Instead of just using AI, you'll learn to build a repeatable system that aligns with your goals, delights your customers, and delivers measurable ROI.
You'll learn how to:
? Build Your AI Marketing Playbook: Move from random acts of AI to a cohesive strategy. Design the system first, then plug in the tools for lasting results.
? Find the Fastest Wins: Identify the high-impact moves that provide immediate value and serve as the foundation for long-term growth.
? Create a Content Engine: Go beyond one-off articles. Build a workflow for briefs, drafts, and optimization that consistently ranks and converts without sounding generic.
? Personalize with a System: Design automated experiences across email, ads, and your site that systematically lift conversion and deepen loyalty.
? Install Guardrails for Growth: Implement practical, responsible guidelines for data, privacy, and fairness that build trust and protect your brand as you scale.
? Turn Market Signals into Strategy: Use AI to translate data from customers and competitors into sharper positioning and better-timed offers.
? Equip Sales to Win: Create a feedback loop between marketing and sales, using AI to deliver clear next steps and forecasts your team can actually use.
? BONUS: Your purchase includes powerful chapter companions that act like a launch coach in your hands -- checklists, worksheets, and prompts that take you from "good idea" to live campaign to measured result. Open a chapter, follow the pages, deliver the outcome.
Don't let the next buyer pick a quicker rival. Add to Cart and start building your advantage today.
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