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PERSUADE LIKE A LEADER: PROVEN STRATEGIES TO NEGOTIATE, CONVERT, AND WIN IN ANY SITUATION

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Description

Negotiation as a Strategic Discipline

Reframe sales from a transactional skill into a strategic approach focused on value, trust, and long-term partnerships.

Proven Expertise

Built on over three decades of high-stakes negotiation experience across Fortune 500 companies and startups.

Transform Your Sales Approach

Learn to move beyond quick closures to consistently close high-value deals while protecting margins and relationships.

Modern, Digital-Era Focus

Covers both virtual and in-person negotiations, with tools for stakeholder mapping and building a repeatable deal strategy from day one.

Psychology of Persuasion

Master the mental and emotional dynamics that drive B2B decision-making and influence.

Advanced Skills Development

Gain practical frameworks for objection handling, multi-stakeholder navigation, and complex deal management.

Value-Based Revenue Optimization

Shift from price-driven sales to value-centered negotiations that strengthen client trust and boost profitability.

Trusted Advisor Framework

Learn how to position yourself as a strategic partner executives depend on, not just a vendor.

Practical Tools and Templates

Includes real-world examples, negotiation scripts, and ready-to-use templates for immediate application.

Chapter Highlights

? The Strategic Sales Negotiator

? Building Your Deal Strategy

? Digital-Era Negotiation Tactics

? The Psychology of High-Stakes B2B Sales

? Advanced Objection Handling

? Multi-Stakeholder Deal Navigation

? Value-Based Revenue Optimization

? The Trusted Advisor Framework

Ideal For

Sales leaders, account executives, and entrepreneurs navigating complex B2B negotiations who want to elevate performance and impact.

Your Takeaway

A clear, actionable path to negotiate with clarity, credibility, and lasting value in every deal.

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Additional Info

  • Text-to-Speech: Disabled
  • Lending: Disabled
  • Print Length: 148 Pages
  • File Size: 487 KB

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