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Business & Money
Seit der Erstveröffentlichung von Nudge im Jahr 2008 und dem Nobelpreis für Richard Thaler 2017 ist dieses Buch zu einem Klassiker geworden. Regierungen auf der ganzen Welt, Geschäftsleute, politischen... See More
Business & Money
An essential new edition?revised and updated from cover to cover?of one of the most important books of the last two decades, by Nobel Prize winner Richard H. Thaler and Cass R. Sunstein * More than 2 million copies sold *... See More
Business & Money
This book offers a definitive and wide-ranging overview of developments in behavioral finance over the past ten years. In 1993, the first volume provided the standard reference to this new approach in finance--an approach... See More
Foreign Languages
El libro que inspiró a Barack Obama los fundamentos de la política al demostrar el poder de un pequeño empujón. Por el Premio Nobel de Economía 2017 Richard H. Thaler. En Un pequeño empujón, considerado ya un... See More
Business & Money
VENCEDOR DO NOBEL DE ECONOMIA PUBLICA SUA OBRA MAIS FUNDAMENTAL Um dos pais-fundadores da economia comportamental, Richard H. Thaler remonta neste livro a história dessa disciplina, dos seus primórdios nos anos 1970 até... See More
Business & Money
Winner of the Nobel Prize in Economics Get ready to change the way you think about economics. Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are... See More
Business & Money
La teoría económica clásica ha considerado el comportamiento irracional como irrelevante en el ámbito de su investigación. Sin embargo, la evidencia indica que el ser humano no actúa siempre guiado por criterios... See More
Business & Money
Winner of the Nobel Memorial Prize in Economic Sciences Richard Thaler challenges the received economic wisdom by revealing many of the paradoxes that abound even in the most painstakingly constructed transactions. He... See More
Foreign Languages
Ce livre raconte l'avènement de l'" économie comportementale ", dont Richard Thaler est l'un des principaux pères fondateurs. En combinant la psychologie expérimentale et l'étude concrète des marchés, cette nouvelle... See More
Business & Money
Richard Thaler, spécialiste de l'économie comportementale, prix Nobel d'économie, et Cass Sunstein, l'un des plus grands juristes américains, nous invitent à expérimenter le nudge. Le nudge, c'est le monde des... See More